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What Is PU Foam Squishy? The Complete Toy Guide

Round, orange PU foam bread roll on a light wooden surface with a central crease, showcasing a soft texture and warm tones.

What is PU Foam Squishy?

PU foam squishies are soft, squeezable toys made from specially developed polyurethane foam that bounces back to its natural shape after being squeezed. These fun-to-touch toys first came from Japan and became accessible to more people in the United States in spring 2017. They quickly became a social-first phenomenon on YouTube and Instagram. People often call them "kawaii squishies" too, where "kawaii" means "cute" in Japanese.


These toys are made from polyurethane, a polymer with outstanding physical and chemical properties. The synthetic foam has many tiny air bubbles that get compressed when someone squeezes the toy. The foam's natural bounce makes it slowly expand back to its shape once you let go. This slow-rising effect makes squishies different from other stress toys.


Manufacturers create squishies by mixing polyurethane resin with other ingredients like pigments, fragrances, and softening agents. They pour this mixture into molds and let it harden into shape. The finished squishy comes out once it's fully hardened. This process lets makers create squishies with different feels and densities, from super soft to slightly firm ones.


Polyurethane's flexibility helps create squishies in all shapes and sizes, from animals to food items and everyday objects. Many squishies smell like the things they look like, which makes them even more fun to play with. The material stays soft and flexible but won't tear or break easily.


Kids and teens love these toys, but adults have discovered they're great stress relievers too. Squeezing these objects can help people relax, stay focused, and manage their emotions by giving their hands something pleasant to do.


Unlike thermoplastics, polyurethane foams are thermosetting polymers that keep their shape and properties after they're first made. This stability means squishy toys last longer and keep their satisfying slow-bounce effect even after lots of squeezing.


Types of PU Foam Used in Squishy Toys

Polyurethane foam comes in several specialized varieties that give squishy toys their unique properties. The foam type determines how a squishy feels, bounces back, and keeps its shape as time passes.


Flexible PU Foam

Flexible polyurethane foam is the foundation of many squishy toys and with good reason too. This foam's low density, exceptional softness, and good elasticity make it perfect for stuffed toys and squishy figures. The material bends under pressure and springs back to its original shape naturally. Manufacturers can easily adjust the foam's formula to create different textures and densities.


Memory Foam

Memory foam, also known as viscoelastic polyurethane foam, responds uniquely to temperature. Body heat and pressure change its shape, which creates that characteristic slow-rising effect people love in premium squishy toys. The foam's density is a vital factor that relates to better durability. Air releases slowly from the compressed foam to create a satisfying tactile experience, especially when you have stress to relieve.


Integral Skin Foam

Integral skin foam, sometimes called "self-skinning" foam, combines a dense outer skin with a softer foam core. This unique structure makes it great for squishy toys that people handle often. The outer skin naturally forms during foaming and protects against wear and chemicals better than standard flexible foams. The foam's density typically ranges between 0.25 and 0.40 g/cm³. Its smooth or textured finish removes the need for extra treatments like painting, which adds both style and function.


Cold Cure Foam

Cold cure foam, also called high-resilience polyurethane foam, has an open cell structure that delivers excellent physical and mechanical properties. This foam bounces back exceptionally well and stays durable even after many compressions. The foam's strength makes it ideal for squishy toys that see frequent use. It holds its shape remarkably well, which helps the squishy toy remain fun and satisfying throughout its life.


Why PU Foam Squishies Are So Popular

PU foam squishies have captured hearts worldwide thanks to their unique features that appeal to people of all ages. These tactile toys have gained global popularity because they combine amazing physical properties with delightful sensory experiences.


Soft and slow-rising texture

The slow-rising effect makes squishies stand out from regular stress balls. These toys return to their original shape at a gentle pace after you squeeze them. This creates a soothing sensory experience. The unique rebound quality creates a calming effect on the mind as you watch the toy take its shape back. Users love the soft, squishy texture that feels great in their hands.


Safe and non-toxic material

Quality PU foam squishies use non-toxic, food-grade polyurethane - a crucial factor if you have children or the toys might end up in mouths. The best manufacturers follow strict safety guidelines to meet international standards. So parents and kids can enjoy these toys without any worries.


Stress relief and sensory benefits

Squeezing these toys repeatedly helps take your mind off stress and anxiety. The rhythmic action of squeezing helps release tension, brings down heart rates, and creates a sense of calm. On top of that, it helps the body's sensory processing system, which is especially helpful if you have sensory processing challenges.


Durability and long-lasting shape

The best PU foam squishies last exceptionally well and handle repeated squeezing without losing their shape. Their resilience means you'll get the same satisfying experience every time you use them. Thanks to the material's elasticity, squishies bounce back to their original shape after every squeeze or twist.


Colorful and customizable designs

PU foam's flexibility lets manufacturers create squishies in endless shapes - from cute animals to food items and beloved characters. These toys come in bright colors with eye-catching patterns that make them even more appealing. The core team can even customize them with company logos or specific designs, making them great promotional items.


FAQs

Q1. What are PU foam squishies made of? PU foam squishies are made from specially formulated polyurethane foam, a synthetic material containing tiny air bubbles. This composition allows the toys to be soft, squeezable, and slowly return to their original shape after being compressed.


Q2. Are PU foam squishies safe for children? High-quality PU foam squishies are typically made with non-toxic, food-grade polyurethane and follow strict safety guidelines. Reputable manufacturers produce toys that meet international safety standards, making them safe for users of all ages.


Q3. What makes PU foam squishies so popular? PU foam squishies are popular due to their soft texture, slow-rising effect, stress-relieving properties, durability, and wide variety of colorful designs. They offer a unique sensory experience that appeals to both children and adults.


Q4. How do PU foam squishies help with stress relief? Squeezing PU foam squishies can help reduce stress and anxiety by providing a calming, repetitive action. This activity diverts attention, releases tension, and can lower heart rates, promoting relaxation and engaging the body's sensory processing system.


Q5. What types of PU foam are used in squishy toys? Squishy toys can be made from various types of PU foam, including flexible PU foam, memory foam, integral skin foam, and cold cure foam. Each type offers unique properties that contribute to the toy's texture, rebound effect, and durability.

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